PRIVACY POLICY

The protection of your personal data during the collection, processing and use during your visit to our website is an important concern for us. Your data is protected in accordance with the legal regulations, so please take a moment to read the following information. These will inform you about how we handle your personal data, how and for what purpose this data is used, to whom we pass this data on and how we protect your personal data. Your personal rights have the highest priority with us and we do our best to protect and guarantee these rights.

RESPONSIBLE FOR THE PROCESSING OF YOUR PERSONAL DATA IN THE SENSE OF THE DATA PROTECTION BASIC REGULATION IS:

STR8 GmbH & Co. KG
Callinstraße 43
30167 Hannover
+49 511 390 890 – 0
8@STR8.de

COLLECTION AND PROCESSING OF DATA

Every access to our website and every retrieval of a file stored on the website is logged.
The storage serves internal system-related and statistical purposes.

Logged are:

Name of the retrieved file
Date and time of retrieval,
transferred data volume,
Message about successful retrieval,
operating system used,
Browser and browser type,
the website from which the redirection was made,
the Internet service provider,
visited pages and
requesting domain.

In addition, the IP addresses of the requesting computers are logged. However, the person responsible does not draw any conclusions about a person.

This data is only required to display the contents of our website correctly, to optimize the contents for you on a permanent basis and to support criminal prosecution in the event of hacker attacks.

Insofar as personal data (such as name, address, e-mail address, etc.) are collected on this website, this is done with your voluntary agreement and in your knowledge.

The personal data is collected and processed by us within the framework of the regulations of the Telemedia Act (TMG), the EU General Data Protection Regulation (GDPR) and the Federal Data Protection Act (BDSG). A revocation is possible at any time.

USE AND TRANSFER OF PERSONAL DATA

As far as you have provided us with personal data, we will only use them in accordance with the European and German data protection regulations to answer your inquiries, to establish, process and terminate contracts concluded with you, for technical administration and possibly for advertising our products and services, if you have given your consent or if a legal provision permits this.your personal data will only be passed on or otherwise transmitted to third parties if this is necessary for the purpose of fulfilling the contract – in particular the passing on of order or contract data when integrating service providers and/or suppliers etc. – or if this is necessary for billing purposes or if you have given your prior consent. You have the right to revoke your consent with effect for the future at any time.

AFFECTED RIGHTS

According to Art. 15 DSGVO you have the right to information about the processing of your personal data.

In addition, you are free to exercise your rights of correction, deletion or, if deletion is not possible, restriction of processing and data transferability in accordance with articles 16-18, 20 DSGVO. Should you wish to exercise this right, please contact our data protection officer.

Furthermore, you have the right to complain to the responsible supervisory authority at any time. If you are of the opinion that your personal data is not being processed in compliance with the data protection laws, we would politely ask you to contact our data protection officer.

Furthermore, according to art. 13 paragraph 2 letter b) DSGVO you have the right to object to the processing of your personal data at any time.

PROTECTION OF STORED DATA

We use technical and organizational security measures to protect the personal data you provide us from manipulation, loss, destruction or access by unauthorized persons. Our security measures are continuously improved and adapted according to the state of the art. It cannot be ruled out that data transmitted by you without encryption may be viewed by third parties during transmission. Please note that no conclusively secure transmission can be guaranteed with regard to data transmission via the Internet (e.g. communication by e-mail). Sensitive data should therefore either not be transmitted over the Internet at all or only via a secure connection (SSL).

PROTECTION OF MINORS

Consent to process personal data can only be given by a person of full age. For information society services, the consent of a child is permissible from the age of sixteen years in accordance with Art. 8 DSGVO.

STORAGE OF ANONYMIZED DATA/COOKIES

On this website, usage data is collected and stored in an anonymous form. So-called “cookies” can be used for this purpose. These are text files which are stored on your computer and which enable an analysis of your use of the website. However, these collect and store the data exclusively in pseudonymous form. They are not used to identify you personally and are not combined with data about the bearer of the pseudonym. We use this information to determine the attractiveness of our website and to continuously improve its content.

It is also possible to use the website without cookies. If you do not give your consent, no cookies will be set.

DATA PROTECTION OFFICER

If you have any questions regarding data protection, please contact our data protection officer S-CON DATENSCHUTZ, Kriegerstraße 44, 30161 Hannover, Germany (datenschutzteam@s-con.de).

Facebook (Link)

On our website we use a reference (link) to the social network Facebook, which is operated exclusively by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA (Facebook). The link is identified by the Facebook logo (no Facebook plug-in).

When you click on the Facebook logo, your browser establishes a direct connection to the Facebook servers. If you are already logged in to Facebook via your personal user account, the information about your visit to our website is automatically forwarded to Facebook. It is then possible for Facebook to assign the visit to the website to your account. We would like to point out that we have no knowledge of the content of the transmitted data or its use by Facebook.

If you do not wish your data to be transmitted and stored by Facebook, please log out of your Facebook account.

Instagram

On our website we use a reference (link) to the Instagram social network (Instagram Inc., 1601 Willow Road, Menlo Park, California 94025, USA).

We expressly point out that we, as the provider of the site, have no knowledge of the content of the transmitted data or its use by Instagram. For more information about Instagram’s privacy policy, please visit: https://help.instagram.com/155833707900388.

YouTube (Videos)

This site incorporates video through Youtube.de/Youtube.com, a service of YouTube (LLC, 901 Cherry Ave, San Bruno, CA 94066 USA), represented by Google Inc. When you view videos on YouTube, a connection is established to the YouTube servers. When you view videos on YouTube, a connection is made to the YouTube servers, and the information about which of our sites you visited is transmitted to the YouTube server. If you are logged in as a member of YouTube, YouTube is able to associate this information (videos viewed and comments made) with your personal account. You can avoid the collection of your data by logging out. YouTube’s privacy policy can be accessed at: https://www.google.de/intl/de/policies/privacy/.

Google Maps

Our website uses Google Maps API (Application Programming Interface) for the visual display of geographical information (location maps). Google Maps is operated by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. By using Google Maps, you consent to the collection, processing and use of the data automatically collected during the use of Google Maps as well as the data entered by you by Google or one of its representatives or third parties.

When using Google Maps, information about the use of our website including your IP address is transferred to a Google server in the USA and stored there. The transmission of data to the USA is associated with risks under data protection law. If you do not wish to do so, it is possible to deactivate the Google Maps service and prevent the transfer of data to Google. To do so, you must deactivate JavaScript in your browser. However, we would like to point out that in this case you will not be able to use the map display.

You can find more information about the collection and processing of your data by Google as well as your rights of data subjects in this regard in Google’s privacy policy at http://www.google.com/policies/privacy/?hl=de and in the additional terms of use for Google Maps and Google Earth at https://www.google.com/intl/de_de/help/terms_maps.html.

USE OF WEBFONTS

Our website uses Google Fonts for the integration of external fonts, a service of Google Inc, Amphitheatre Parkway, Mountain View, CA 94043, USA.

The integration of Google fonts establishes a direct connection to the Google servers when you visit our website. This is the only way that Google can transfer the fonts directly to your browser, which then integrates them into the website.

By using Google Fonts, information about the use of our website, including your IP address, is transferred to a Google server in the USA and stored there. It is possible to have your operating system or a suitable browser add-on block the connections to fonts.googleapis.com. The use of our website could then only be possible with restrictions.

You can find more information about the collection and processing of your data by Google as well as your rights as a data subject in this regard in the Google privacy policy at http://www.google.com/policies/privacy/?hl=de.

USE OF DOUBLECLICK

Our website uses the Google DoubleClick service (Google Inc., 1600 Amphitheatre Parkway Mountain View, CA 94043, USA) DoubleClick by Google sets cookies on your computer so that ads can be displayed according to your preferences. For this purpose, your browser receives a pseudonymous identification number (ID). This is used to check which of the advertisements could be shown in your browser and which were called up. The information generated by cookies is then transferred via Google to a server in the USA for evaluation purposes and stored there.

You can prevent the storage of cookies by adjusting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all the functions of this website to their full extent. Furthermore, you can set your browser so that cookies are generally blocked by the requesting domain. You can also delete the cookies from your computer at any time.

The collection within the scope of this service will only take place after your express consent has been given. This is required by Google in accordance with their guidelines: https://www.google.com/about/company/user-consent-policy.html.

Further information about the collection and processing of your data by Google as well as your relevant rights of data subjects can be found in the privacy policy of Google under: https://policies.google.com/privacy?hl=de.

LinkedIn Insight Tag

Our website uses LinkedIn Insight Tag technology, which is operated exclusively by LinkedIn Ireland Unlimited Company (Wilton Place, Dublin 2, Ireland; hereinafter “LinkedIn”).

The legal basis for processing the data is Article 6 paragraph 1 subparagraph 1 lit. a) GDPR. You have the right to revoke your consent at any time with effect for the future. The legality of the data processing carried out until the revocation remains unaffected. The purpose of the Insight Tag is to enable us to optimize our campaigns, retarget website visitors and learn more about our target audience.

For this purpose, the LinkedIn Insight Tag creates a unique LinkedIn browser cookie in a visitor’s browser and enables the collection of the following data for this cookie: metadata such as IP address, timestamp and page events (e.g. page views). For more information, please visit: https://www.linkedin.com/help/lms/answer/a427660/the-linkedin-insight-tag-faqs?lang=en

This data is encrypted, anonymized within seven days, and the anonymized data is deleted within 90 days if not processed or used in active campaigns. LinkedIn does not share any personally identifiable information with us, but only provides aggregate reports on website audience and ad performance. LinkedIn members can control the use of their personal data for advertising purposes in their account settings.

You can find LinkedIn’s data protection policy at https://www.linkedin.com/legal/privacy-policy and https://www.linkedin.com/help/linkedin/answer/87080

Facebook Pixel

Our website uses the “Facebook Pixel” function of Facebook Inc., (Facebook Ireland Limited, 4 Grand Canal Quare, Dublin 2, Ireland; hereinafter: “Facebook“). This sets a so-called pixel after your consent. Pixels are cookie elements that enable communication between the browser and the server. A pixel is a small transparent image that is placed on a web page. This allows us to deliver ads to the right people and measure the success of our ads.

After the Facebook pixel is set up, it is triggered when someone takes certain action on our website. Such actions include adding an item to the shopping cart or completing a purchase. The pixel records these actions (so-called “events”). This gives us the opportunity to reach customers again with further Facebook ads in the future.

The legality of the corresponding data processing is based on your consent (Article 6 paragraph 1 subparagraph 1 lit. a) GDPR). You have the right to revoke your consent at any time with effect for the future. The lawfulness of the data processing carried out until the revocation remains unaffected.

https://www.facebook.com/settings?tab=ads. The settings are platform-independent, i.e. they are applied to all devices, such as desktop computers or mobile devices.

Facebook’s data usage policies are available at the following link: https://www.facebook.com/about/privacy

Facebook’s full data policies can be found here: https://www.facebook.com/full_data_use_policy

More information about pixel technology is provided by Facebook at the following link: https://www.facebook.com/business/help/742478679120153?id=1205376682832142

Furthermore, when the Facebook pixel is used, the additional function “extended matching” is used. Additional data such as phone numbers, email addresses or Facebook IDs of the users are transmitted to Facebook (encrypted) for the creation of target groups (“Custom Audiences” or “Look Alike Audiences”). Further notes on “advanced matching”: https://www.facebook.com/business/help/611774685654668

We also use the “Custom Audiences from File” procedure of the social network Facebook, Inc. In this case, the email addresses of the newsletter recipients are uploaded to Facebook. The upload process takes place in encrypted form. The upload serves the purpose of determining the recipients of our Facebook ads. In this way, we want to ensure that the ads are only displayed to users who have an interest in our information and services.